Okay ARMY — pull up a seat and let’s celebrate something extra gold today. Because yes, at this point we kind of expect our boys to shake up the world—but wow, when Kim Taehyung (V) turns a teaser into 100 million views in a week? That’s not just normal. That’s legendary.
When he showed up as face of the skincare brand TIRTIR, fans knew it’d be big. But apparently even they weren’t ready for a teaser video to surpass 100 million views in just six days. Because when V touches a brand, gravity kinda… reverses.
Here’s how it unfolded: On November 9, 2025, Sport Seoul reported that TIRTIR’s first teaser video featuring Taehyung smashed past the 100 million-view mark on Instagram alone — and that’s within six days of posting.
TIRTIR, a rising K-beauty label, had already teased Taehyung as their global ambassador. The visuals? Pure V-energy. Luxury tone. Aesthetic that stops traffic in Paris and Seoul alike. The result? A brand sold by visuals, set on fire by fandom.
Fans were—of course—flooding the threads:
“TIRTIR really hit the jackpot with TaeTae.”
“Everything he touches turns to gold. He didn’t join the brand—the brand joined him.”
And yeah — it wasn’t just number-crunching. It was a sign. That Taehyung’s influence isn’t just in music or stage; it’s in culture, aesthetics, global movements. TIRTIR recognised it; the market responded to it.
So let’s be proud for a second. Because this win? It’s more than a record. It’s proof. That someone who once danced on Seoul streets, once sang on small stages, once filmed early-morning tracks… is now the trending benchmark for global beauty campaigns.
For us ARMY — yes, we saw him in dance routines, we sang along to every note, we cried at every line. But this? It’s an external confirmation. The world sees him. Markets follow him. Brands shift because of him.
And what does that mean for us? It means our fandom is growing with him. Our pride isn’t just in the music — it’s in the legacy. It’s in the banner he lifts.
So while we wait for the next album, the next concert, the next moment where V takes over the spotlight—we’ll keep the lightsticks ready. Because when he wins like this? We win too.
