Kim Taehyung, has officially taken over your August 2025 mood board. In case you missed the cultural reset, V is the cover star of The Sure magazine’s highly-anticipated Issue No. 149, and to absolutely no one’s surprise, he didn’t just appear on the cover—he devoured it.
Styled in an effortlessly classic Celine look—a crisp white shirt, minimalistic yet powerful—V brings elegance, mystery, and jaw-dropping presence without even trying. Shot by the iconic Kim Hee‑June, the shoot strips things back and reminds us all that Taehyung doesn’t need props or flashy backdrops to dominate. Just a camera and the audacity to look that good.
Now let’s talk about The Sure. One of Korea’s premier English-language fashion magazines, known for its edgy yet refined tone, gave Taehyung the entire August spotlight. And rightly so. This wasn’t just a fashion spread—it was a global style statement. The Sure basically said, “You want luxury? Here’s Kim Taehyung in high-definition minimalism. You’re welcome.”
The reactions from fans? Predictably unhinged. Social media exploded with posts like, “He’s not on the cover—he IS the cover,” and “So we’re all just living in V’s aesthetic world now?” And yes, yes we are. People are already calling it the most iconic The Sure issue in years, maybe ever. And let’s be honest, they’ve got a point.
It’s also Taehyung’s first major fashion cover since completing military service in June 2025, making this shoot symbolic of his comeback—not just as a performer, but as the cultural force he’s always been. Between his brand ambassadorship with Coca-Cola Zero, his Celine Fashion Week appearances, and now this—you’d be forgiven for thinking the man cloned himself to keep up with all the iconic moments he’s dropping like confetti.
Photographer Kim Hee‑June, who has worked with V before, once again captured that soft-meets-commanding presence only Taehyung can pull off. There’s this balance of vulnerability and control, of fashion-forward yet timeless. It’s less about selling clothes and more about defining what style is.
No gimmicks. No over-styling. Just Taehyung, a white shirt, and visual authority so strong it could halt traffic.
And because it’s V, even the magazine itself is trending. The digital edition is getting shared like a sacred text, fans are already begging for limited-edition prints, and even non-fans are stopping mid-scroll to ask, “Wait, who is that?” (Answer: your new favorite fashion icon. Keep up.)
This isn’t just another K-pop idol on a magazine cover. This is Kim Taehyung declaring—without saying a single word—that he’s not returning to the spotlight. He is the spotlight. Always has been.
So if you needed a reminder of who sets the standard in fashion, visuals, and sheer global impact, this is it. August belongs to V. Honestly, so does the rest of the calendar.
